Travel Trade

The royal River Thames and the businesses along the river look forward to welcoming you and your customers on a wonderful trip.

These pages offer inspiration and information to create wonderful days out, short breaks and holidays. Whether as a group or for individual visitors.

There’s no better way to explore the Thames than by boat and there’s plenty of operators to choose from to discover different sections of the river. Base yourself at the group friendly Novotel at Reading and explore a different part of the Thames each day with the Cruise & Muse itinerary or develop your own itinerary.

Take a look at our Travel Trade Guide to the River Thames or Reading's Travel Trade information. 

For those interested in Midsomer Murders locations download the ‘Midsomer Muders locations along the Thames’ itinerary or Cruise the Thames 4-5 day itinerary.

Come and see us on the Visit Thames & VisitWindsor  stand at Excursions Show 2024, 27 January 2024, at Wembley Stadium.